Your monthly update to help you use technology to grow! |
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Hi Michiko, Search isn't just in the Google search engine ... people use technology to search everywhere; through files on your computer or cloud disk, through YouTube videos, in TikTok, and much more. You can search by typing, search by voice, search for a matching image / portion of an image, the options seem endless! More and more people are turning to chat tools and AI offerings to search for rich and direct answers to their questions. It is no surprise that Google and TikTok, amongst other leading platforms, are elevating their search game. Read on to find out the key changes in this area to help your business use technology to grow.
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Google Ads Changes Affecting Keyword Matching |
Our latest blog post provides a "Guide for Beginners and Professionals" to understand and respond to the changes being experienced by advertisers in the Google Ads platform. Many of these changes have been brought about by the expanding use of AI in the ad platform.
Read our blog to keep up to date. |
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Data from the social media platform shows that 57% of its users utilise TikTok search functionality and that 23% of users search for something within 30 seconds of opening up the app.
TikTok is taking aim at Google’s ad business, as it starts letting advertisers target its search results page. Read more. |
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SmartSheet SaaS Product to sell for $8.4Bn in cash |
Lovers of spreadsheets everywhere are apparently using the SmartSheet cloud app to help manage their business. Touted as an online tool to help businesses manage projects at scale, it is a competitor to Monday, Asana and the like.
The popularity of the SaaS product and recent growth, appears to be driving their acquisition, which is delivering a 41% premium over the current average share price. Read more. |
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Did you know that you can type the @ symbol into the search bar, and then choose Gemini, to get immediate access to a free AI chat bot to help you write text, find answers, and more?
You can also go straight to Gemini. |
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Let's get busy assisting you with technology that helps your business grow!
Contact Us for an obligation-free discussion. |
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